Building India's largest content marketplace
The number of people using social media is rapidly increasing and they spend a lot of time on it connecting with people around the world, staying informed, entertained, etc.
It is impressive how important it has become for businesses to allocate budget for online engagement in their marketing and advertisement budgets, as more and more people look to the web for
Content marketing is undeniably at the centre of the overall marketing strategies of modern business organizations.
Imagine you enter an extremely crowded market where you need to struggle even to stand properly but all of a sudden, your eyes get fixed on a personality striking some unusual style statement.
Curating content is no easy task, let alone curating engaging content. Writing engaging content is pivotal to marketing success in the long run. This gives rise to the golden question
In the famous Lion-Hare story, clickbait is like the hare that convinces the lion to walk to the well, and then influences the lion (: readers) to jump into the well of disappointment.